Rupert

Rupert, Idaho, is a hidden gem in the Magic Valley that blends small-town charm with rich history and a touch of adventure. Founded in the early 1900s as part of the Minidoka Reclamation Project, this quaint city has blossomed into a welcoming community with a strong agricultural backbone.

Now, let’s talk fun—Rupert isn’t just about farms and history (though, trust me, they’re fascinating!). The heart of the town is its beautiful square, where historic buildings surround a lively gathering place for festivals, parades, and farmers' markets. Summer nights come alive with the famous 4th of July celebration, one of the best in the state, packed with food, music, and an electric small-town energy.

If you love the outdoors, you’re in luck! Rupert sits near the Snake River, offering great spots for fishing, boating, and soaking in Idaho’s natural beauty. And for the foodies? Rupert surprises with some fantastic local diners and bakeries that serve up comfort food with a side of Idaho hospitality.

It’s one of those places where neighbors know your name, sunsets are golden, and life moves just a little slower—in the best way possible. Whether you’re passing through or planning to stay a while, Rupert’s got a little magic waiting for you!